Tips to Create Visually Stunning Advertising

Whether you are in the business of providing services, promoting products or hosting events, eye-catching advertising should be a staple in your marketing campaign. To make your printing, from flyers to brochures, really effective, they need to look as good as they read. Here are a few tips to put you on the right track:

• Pick one or two powerful images: You want to turn head with your designs, so when it comes to flyers, pick a couple poignant images with plenty of color and use those as the focal points for your products. The same goes for each panel of your brochure and the cover of your booklets and catalogs.

• Choose a contrasting color scheme: The colors you choose will say a lot about your business and what you are promoting, so make sure they are relevant. It is also a good idea to make sure that they contrast, so avoid choosing a few different variations of the same shades or all dark or light colors. Mix it up!

Here are a few stunning examples of advertising done right through flyers:

Flyer Printing

Flyer Printing

Flyer Printing

Flyer Printing

Flyer Printing

Flyer Printing

Flyer Printing

Flyer Printing

Flyer Printing

Flyer Printing

• Say it differently: I’m sure your industry has plenty of competition, so be aware of their advertising campaigns and do what you can to make yours different. Come at the subject from a different angle and always look for a new and refreshing way to say what you have to say. If you can figure out how to do that, you will be sure to get noticed.

• Don’t forget your business branding: As you get caught up in what you are trying to promote and how to approach it visually, don’t forget to let customers know a bit about you. While it is very important to entice them to attend your event or buy your products, it is also really crucial to promote yourself. Printing is a powerful approach to delivering a little bit of your branding without customers even really realizing they are soaking it up, so take advantage.

Here are a few poignant brochures that use simplicity to their advantage:

Brochure Printing

Brochure Printing

Brochure Printing

Brochure Printing

Brochure Printing

Disclaimer: The images on this page are not owned by SimplePrint and are used solely as design examples. Please click on the images to see their original sources.