How To Improve Your Door Hangers

Anyone can create a door hanger, but there are ways to be sure yours will stand out from the rest.  Here, you will learn some helpful tips as to how you can design and print the most successful hangers for your business or organization.  Remember, anyone can print hangers, but in order for them to become noticed, and for you to benefit from them, you need to go above and beyond.  Most consumers have a short attention span, so you must grab their attention immediately.  Read on to learn how to accomplish these key elements of successful Door Hanger Printing.

One of the simplest and most practical ways you can instantly improve your printed Door Hangers is to print them on a durable paper stock.  Instead of using traditional printing paper, make your door hangers stand out immediately with thicker paper.  Also, be sure to coat them with a high gloss finish or some type of aqueous coating or lamination.  This way, when someone takes your hanger off of their door knob, it feels different than other advertising materials they may be used to.  Hopefully this will be enough for them to stop and read your message.  But, in the case that it isn’t enough, you must always follow up with a great design.

Another great way to improve your door hangers is to put a lot of time and attention into the design of your hangers.  First, identify your goals and what you are trying to accomplish with your door hanger campaign.  Once you know this, the layout should be pretty simple.  Be sure to use colorful photos or images, so you gain attention in this way.  Then, follow up with great text and lots of information.  You want to strike the proper balance between photos/images and text.  Having too much of one and too little of another can result in the loss of your audience.  So, give them information they are going to be looking for, but first grab their attention with your eye-catching design.

Perhaps one of the best ways you can improve your door hangers is to create a tear off portion on the bottom of each one.  This is very easy to do and instantly makes your advertising efforts worthwhile because you are going to make your tear away valuable to the recipient.  This can be done in the form of a coupon or other type of offer, or it can be a voucher for a free item.  Whatever you think is going to make the most sense for your campaign and end up helping you the most in the long run.

Door hangers can be very powerful marketing tools.  The trick is to be thoughtful in their construction so the work for you once they are distributed.  It is a good idea to enlist the help of a professional printing company in order to make sure your hangers turn out perfectly.

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